Now that that's out of the way, let me tell you about yet another of his truly divine books - yet another one of those picture books 'you wish you had written'.
In You Are What You Eat - and other mealtime hazards, we follow a wee boy through a gastronomique journey, as he explores a catalogue of classic foodie sayings we all know and love so well.
Use your noodle. Eat three square meals a day. Eat like a horse. Last one is a rotten egg. Take things with a grain of salt. Many a food-related adage is not only quoted in this clever storyline, it's also expounded upon with humorous visual results - a total play on words.
A potato lazing on a couch? A couch potato.
A health nut? A mum with a walnut for a head.
Clean white pages and a blending of cartoonish line drawings and photography make for true visual delight - and a witty storyline will have both parents and kids giggling along as our wee hero finds out that you are indeed what you eat.
Subtle, without a granule of patronisation in sight - this book is a priceless tool for kids to appreciate the value of food . . . and the value of a great picture book.
Title: You Are What You Eat - and other mealtime hazards
Author/Illustrator: Serge Bloch
Publisher: Sterling Juvenile, $15.99 RRP
Publication Date: March 2011
Format: Hard cover with dust jacket
For ages: 5+
Type: Picture Book